AmericaSpeaks Issues New Impact Video

I was pleased to see AmericaSpeaks has now issued an updated video that promotes their approach, using recent examples of their efforts to illustrate the power of their participation model. This could be a useful way to quickly convey the value of public participation.

However, my sense is that this is a video that is more useful to the 'choir,' folks like us who already 'get the value' in this approach, and that it may have less impact on those with limited knowledge of public participation processes. If used in combination with their previous piece on "Citizen Engagement in Governance", I expect we could provide useful information to policy-makers and other leaders (both public and private) who are considering participatory engagement processes. The previous video, which runs a bit longer, provides depth regarding the elements of their approach and the values that are embedded in their design... the marketing piece really doesn't give us much of this substance, only that it has been effective in the eyes of diverse policy leaders.

Thoughts? Other resources for fairly promoting engagement processes are also appreciated.